Why Your “Free” Email Address Is Costing Your Scuba Business Money
As with many articles that I post in the Marketing Section of the Prozone, the genesis starts with a particular “pet hate” of mine. These “pet-hates” then become part of the training that I provide to...
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Why You Should Check Before You Post on Your Scuba Page
When I say “Check”, what I am actually referring to in this instance is spelling. I don’t want to sound like a primary school teacher and I have touched on this subject previously but I have just seen...
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Why WordPress Is The Best Way To Start Scuba Blogging
I get asked a lot about blogging. Not just questions about “what to write” but also about what platform to use as there are so many to choose from. In this post I am going to explain why I think...
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My Top 5 Social Media Tips for Scuba Businesses
I love lists! I love social media as a marketing tool! With these 2 statements in mind, here is a quick set of tips for using social media for your scuba diving business. Customize Your Profile...
View ArticleUnderstand your scuba website with Google Webmaster Tools
I am a big lover of Webmaster Tools from Google. As with everything I recommend on Dive Marketing Tips, I don’t get paid for referring you to online services, this is simply my opinion on things that...
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How To Choose The Right Hosting Provider for Your Scuba Website
Building a website is the first step to putting your scuba diving business online but what is just as important, if not more important is the hosting of your site and your email. In simple terms,...
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Why Instagram Is Good For Your Scuba Diving Business
I was asked recently on Twitter whether I would recommend Instagram as a marketing tool for business, and more specifically if I would recommend Instagram for scuba professionals looking to promote...
View ArticleWhy You Should “Unlink” Your Scuba Diving Social Profiles
I know this will appear contrary to many things you may have been told but it is really one of those areas where you have to trust me! It is now extremely easy to link your social profiles together so...
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Take Time And Punctuate Your Scuba Posts
There is a little part of me that feels like a school teacher with this post but it is such an important factor and one of the most common mistakes I see from scuba businesses who use social networking...
View ArticleTop 5 Social Media Mistakes Made By Scuba Diving Businesses
Rather than a lengthy article about “what to do” and “what not to do” I thought today I would give you a quick top 5 social media mistakes that far too many in the diving industry make. Spelling...
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